It’s been almost 3 months since The Cannon launched on this new platform, and a new beginning calls for a new symbol to represent ourselves. The old logo was too uniform, and too impersonal. It’s time for something fresh, and dynamic, and one that we can call our own:
This is the creation of our own in-house design guru, Burkus Circus. Here’s his description of his work:
The Cannon’s new logo looks to continue the design language of the old logo in a sleek way. The general shape is taken from an unused Blue Jackets logo, planned for what became the cannon alternates.
The idea of a leftward-facing cannon on the circle from the Ohio flag is retained, but with a more simplified, abstract cannon taken from the logo for The Cannon Cast. Additionally, the flag motif is expanded: the entire blue field is in focus, and the lower striping is heavily inspired. Crossed hockey sticks and the Blue Jackets’ official font complete the design.
In addition to appearing on this site and on social media, you can now purchase merchandise with The Cannon logo! Visit this link to explore varied array of products. The prices are at a special discount level today. Our paid subscribers got early access to this link, and got to weigh in on some prototypes of the logo design.
We appreciate everyone’s support so far this year. It has been gratifying to see so many people stick with us for the move, and that we have had new members join this community as well. If you know anyone else who is looking to learn more about the Blue Jackets, or wants to join the conversation with other fans, please share our work!
We are continuing to work behind the scenes on more features and tweaks (did someone say “Z key”?) which we hope to unveil closer to the season, in collaboration with other like-minded sites around the league. Stay tuned!