The Arena Crisis(?!)
The timing is not great. After a great momentum builder of a playoff trip, hearing news of a future ultimatum is not wonderful. I think Priest likely timed this well. Most season ticket renewals were probably committed at the time it has hit the airwaves.
For those not familiar, here is the issue. The Jackets have seemingly ran well for 9 years, with decent ticket sales, good sponsorship, etc. but have somehow lost 80 million dollars. This was after being profitable the first couple seasons. Priest, our team president, has taken a long hard look at our finances, after straightening out the on-ice product. He has shipped the books to NHL officials for review and the problem has come down to one thing, the Arena.
The Blue Jackets uniquely, have a privately owned arena. Nationwide ponied up a lot of dollars to get it built. We pay Nationwide on the lease. Nationwide even deferred our lease payment for the entire season in an attempt to help. Nationwide own most of the parking areas around the arena and they have tagged their naming rights onto the arena.
The Blue Jackets do not get naming revenue on the arena as a consequence and we do not get parking revenue. The plan. To sell the arena to Franklin County, This would also be nice because then Blue Jackets personel would no longer have to book Miley Cyrus.
How would Franklin County pay for this? A proposed "Sin Tax" on beer, wine, and cigarettes.
John P. McConnell, our owner, has stated that if we continue to lose money like this, he would eventually be forced to sell the team, which may then be relocated.
The Cannon's Take
This is a proactive approach by the team leadership, which is a very good thing. Nobody likes to lose money, but 80 million dollars over 9 years (17 million lost during the lockout), is chump change for the McConnels and Wolfe families. Realistically though, if any commodity loses that much money, you have to consider ditching it.
Priest has thought this out, a solution is needed, would their ever be good timing for this type of news? No. It is better we hear it now, than Summer 2010 when the purse strings are stretched further and wallets more exasperated.
The "Sin Tax" will not be popular. There are definitely more people who drink and smoke, than go to Blue Jackets games. Then you have the handful who will be torn between their two passion: CBJ or Adult Passions.
When it comes down to it, if you want to have a pro sports team, you do have to pay for it. After reviving downtown, I think Franklin County will need to step up eventually. It is hard to argue the HUGE benefits that the arena and the team have brought to the Arena District. Nationwide seems game on most solutions. I think this will be remedied in time.
Am I worried? Although this is a SERIOUS issue, I am not worried. Bettman has basically thrown his body over the Coyotes and Predators are in much worse financial shape. An ownership change could in the longrun be possible, but the NHL has a recent track record of refusing relocation, even when it makes sense. Columbus has proven to be a pretty solid hockey market, the NHL knows this, we will not be losing our team.
I will be much more concerned if we are in the same spot in 2010 and 2011 and other proposed solutions have been slapped to the ground. Optimistically, resolving this issue, will be wonderful for the team.
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Comments
There was a really great post on Puck-rakers today.
The fact that it’s an article from Nov. 2008 makes you realize this was bound to happen sooner or later.
I don’t want to get in the game of pointing fingers, considering these are all millionaires fighting over millions of dollars, but it sure seems like OSU just had to have their way… as usual.
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by Andy Newman on May 30, 2009 11:32 AM EDT reply actions 0 recs
Also...
Great post. I agree with everything you said. Hopefully the citizens of Franklin County will be realistic when considering what all the Blue Jackets have done for this town.
It’s also great that John P. is being proactive and can get this resolved before it’s a real issue. Like you said, $80 million is chump change to the people running this team. If they can get it sorted out before it really starts making a dent in their wallets, it will be better for everybody — ownership and fans alike.
I see the TV contract and things like games on NBC improving. While the little old Columbus Blue Jackets don’t seem like a big draw, they have to realize that Columbus and Ohio is a tremendous market and we have some of the highest TV ratings in the league (both for regular season and playoff games). That exposure and extra revenue stream is just one thing that can help, hopefully.
The one thing that’s hard for me — I just don’t get that same feeling of passion Mr. Mac had when it came to this being Columbus’ team. Sometimes there’s more to life than just business decisions.
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by Andy Newman on May 30, 2009 11:52 AM EDT up reply actions 0 recs
Ticket Prices
We did great with Viewership this year and I’ve always wondered, why teams like us don’t lower ticket prices to pack in the arena.
Lower prices → More People Coming … should work about even financially. I’d think you’d even win after tallying up food, drinks, beer, and merchandise.
There must be a reason teams do not do this, but it just makes WAY too much sense to me. Even when we were playing well down the stretch there were easily 2-3 thousand empty seats.
Say the average ticket price is $40 bucks and 15,000 people come that is $600,000
Say the average ticket price is $33 bucks and 19,000 people come that is $627,000
Not counting the additional consessions.
The Cannon -- A Columbus Blue Jackets Blog
by Clint Clark on May 30, 2009 12:38 PM EDT reply actions 0 recs
An interested outsider
So the moral of the story, I’m guessing, is that there will be sacrifices in order to keep a pro team put for the forseeable future. And quite frankly, I think this “Sin Tax” could yield positive consequences. The Blue Jackets are starting to become a promising franchise with potential for repeat playoff appearances and some people are starting to take notice. Plus, the majority of Ohio citizens, particulary in Franklin County, need to also realize that while these said indulgences give a brief satisfaction, they can be deadly when overused. And this coming from a beer enthusiast like me.
I wish good luck to your team in finding a resolution in this case, although I am confident the Blue Jackets will do so.
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by R_Adragna on May 31, 2009 10:39 PM EDT reply actions 0 recs
Thanks for the interest and the kind words. The support is appreciated.
In the end, as long as we can prove we are a market strong enough for an NHL team, we will be fine, no matter who owns the building or the team. And to this point, I think we have done so.
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by Andy Newman on May 31, 2009 11:17 PM EDT up reply actions 0 recs

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